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November 16, 2008

Babywearers Vs. Motrin 2008

StephI don't even know how it started- I was out with some friends at a Womanless Beauty Pageant and having a grand ol' time when some of us checked Twitter on our iPhones. And there was a whole lot of madness about babywearing and Motrin going on.

What?

Apparently
someone came across a new commercial on Motrin.com that was a bit condescending toward Moms who wear their babies.

I get it- I totally know that Motrin is for pain and they had a great target market with Moms carrying their babies all day and the back pain that supposedly goes with it. But, as an experienced babywearer (heck, my blog is called Adventures In Babywearing!) I will admit I felt the ad was a bit off base and misleading.

And to be honest- the "official Mom" in me feels like saying, "Motrin, don't you take that tone with me!"

Wearing your baby is a great thing and it does promote bonding. However, if you do not wear your baby, it does not mean you aren't an "official Mom." It does not mean you are doing something wrong.

But, if your back is killing you to the point you are suffering just so you can wear your baby... then you are doing something wrong!

Here's a great rule of thumb:

If you are wearing your baby correctly- no matter what type of baby carrier, sling, wrap, mei tai, pouch, etc that you are wearing... it should not hurt you or your baby.

And Motrin, you might want to be a little more educated about babywearing before you go off making claims so strongly about it- it is International Babywearing Week after all. And Moms in general are feisty. Make us feel like we have to defend how we parent and we'll get downright nasty.

Looks like you might have caused your own headache this time... I am so not feeling your pain right now.

Original Chicago Moms Blog post. Stephanie blogs daily at Adventures In Babywearing and you can find her Twittering- she's babysteph.

Photo by Beth Fletcher Photography.

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